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Use our free wine bottle label templates to create awesome designs for your wine bottles! Our templates help make the wine labeling process fast and easy, or, browse our selection of blank wine labels to print yourself at home or in the winery.
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Whether you are a large winery, home made wine maker or just want a fun design for an event, we have the perfect wine labels for your bottles! We understand the importance of the right grape juice, flavor profile, and label presentation. Our digital printing capabilities offer the high quality wine labels at low costs. No minimum order requirements, fast delivery and a team of label experts ready to help with any questions.
We're all guilty of it. Even if we don't want to admit it, we've all been suckered into grabbing a bottle of wine off the grocery store shelf just because of what's on the label. Seriously, who can resist the "see no evil" monkeys on a bottle of Pinot Evil?
A carefully crafted label can make us think the bottle is way more expensive than it is, and it can boost our enjoyment of the wine itself, says David Schuemann of CF Napa Brand Design, who has been designing wine packaging for more than a decade.
In his new book 99 Bottles of Wine, Schuemann spills the industry's secrets about how wine labels tickle our subconscious and coerce us into grabbing a bottle off the shelf. The book is also a feast for the eyes, with about 100 photographs of the sleekest, most eye-catching wine labels in the business.
"We always make a wine look about $10 more expensive than it is. So then it appears like an even better value," Schuemann tells The Salt. "We add gold foil to the label or a gold stamping. We emboss the label or add a third dimension to give it a rich texture or tactile feel."
In general, people associate minimalist, uncluttered designs with high-end vintages and sophisticated flavors, Schuemann says. "More expensive labels tend to have a cream or white background with a simple logo. Maybe a splash of gold or metal. But they don't have critters on them. Otherwise, experienced wine drinkers think it looks cheap."
But for less-accomplished oenophiles who are still experimenting with wine, the bottle needs to "pop" off the shelf more, Schuemann says. So his team makes the labels more colorful and louder for wines under $10. "They're whimsical in a clever way," he says. "And we'll still add a bit of gold foil to show the quality."
No part of the bottle is wasted for these subliminal mind tricks. Even that little piece of metal at the top of the bottle gets jazzed up with a fancy print, a sophisticated stripe or subtle sparkles. "Then people tend to perceive the wine as more expensive because so much care has gone into even the foil," he adds.
And that label can trick your tongue, too. "We've done some consumer research in which we poured the same wine for people, but from different bottles," he says. "The more they like the label, they more they like the wine."
The same goes for wine, Krishna says. "If the description on the back makes you imagine the wine's fruity bouquet and the way it feels in your mouth, then the taste will be enhanced and consumption goes up."
Full color custom wine labels are easy to make and perfect for all wine makers and wine lovers! Make your own personalized wine bottle labels with Bottle Your Brand's Design Online tool. See the design before you buy! Scroll down to view the variety of background designs available and then select a wine label design to personalize. After you select your label you will be prompted to choose your quantity. Then the fun begins when you personalize the design. Add a company logo, a favorite photo, type in your text and choose your favorite colors for a completely customized look. Create and save your wine label design for free. If nothing here is quite right, choose Make Your Own from the header above and design your wine labels from scratch. Order multiple designs for gifts or special occasions. Start now and enjoy the fun of seeing your personal wine label appear on your screen.
You are browsing through Bottle Your Brand's personalized wine label section where you can find many wine label designs. Choose from our large selection of pre-made wine labels and add your own words using our state of the art design tool, or upload your original design. All wine label templates are ready to be customized with text, photos and artwork.
Add anything you want to a label when you make your own wine labels at Bottle Your Brand. We're not kidding when we say anything; upload all files types from JPGs to EPS files, including PSD, PDF and PNG files. You don't have to have a design degree to make a professional looking wine label from scratch on Bottle Your Brand. There are two ways to personalize a label: start at Make Your Own and choose Custom Labels > Wine Labels to begin with a blank template, or start at Labels > Wine Labels to edit pre-designed templates.
Winemakers, do you have a label design in your mind for your personalized wine bottle? Create it on Bottle Your Brand. Save the money you would spend on artwork fees and go straight to making your wine label using the on-screen label designer. Many of our customers are small batch wineries who use their own vineyard logo or photos of their grapes and vineyard to make a label for their family-owned estate wine.
Add a touch of personalization to your big day. Customize our wine labels to match your wedding colors or add a photo of the bride and groom. It's an easy way to create wedding favors that are low cost yet exude luxury. Your unique wedding design will set your wedding apart from all the others. Don't settle and use the same wedding favors all your friends have done and you've seen over and over at weddings for years.
The label sticker stock we use for our wine labels is manufactured specifically for use on bottles so it's waterproof, colorfast and self-adhesive. It's a special combination of high tech synthetic stuff that is thicker than paper and more resilient. It has a tough matte finish that holds the ink color without bleeding and stands up when you store your bottles in coolers and refrigerators.
Make wine labels for all the special occasions in your life. Put a personalized wine label on a favorite wine to give friends and family at birthdays, weddings, graduations, holidays, showers or any occasion that demands an extraordinary gift. Imagine how surprised the recipient will be to see their photo or a personal greeting on their wine bottle. Personalized wine labels are a fantastic holiday gift or house warming gift and a way to say you care enough to go beyond the ordinary. Bride and Grooms will love how wedding wine labels add a personalized touch to their special day.
Online orders are turned around in two business days or less. If you order on Monday you will most likely have your wine bottle labels that same week depending on your location. For extra speedy delivery choose upgraded shipping. If your order is time-sensitive let us know and we'll do our best to get it to you extra fast. At Bottle Your Brand we specialize in labels, so you can be confident your wine label will look terrific.
Wine drinkers want more clarity with their labels: 36% say they are confused by wine labels and 81% want the labels to be clear and easy to understand, according to Wine Vine Analytics.
Consumers gravitate towards brightly-colored labels, such as red, orange, or gold for wine that cost less than $20 a bottle. For wine priced at more than $20 a bottle, consumers wanted a more traditional aesthetic, with bottles that had a bold or contrarian look.
Your packaging and wine label tell a story to the consumer who has never tasted your product before. You might be hesitant to redesign your packing, but here are a couple ways you can ensure your bottle stands out on the shelf:
You could use more laughs in your life. More warm memories with friends, more reasons to crack into old bottles clanking around your pantry. You may also be running Americanly low on rituals in your life. For all of these, I suggest trying the same remedy: Every time you open a bottle of wine, someone at the table or at the picnic table or at the beach towel or wherever you happen to be should, in the most entertaining way they can muster, read the label aloud.
"One of the things we found was that people who were drinking the California wine, they rated the wine was better, the food was better," Wansink said. "The people drinking the North Dakota wine didn't like the wine or the food as much." The entire dining experience was skewed by the wine bottle sitting on the table. The test subject may have been responding to their perceptions of California and North Dakota, rather than the label itself, but this study shows just how easily our taste can become hijacked by external influences.
Standout, professional packagingLooking to create personalized wine labels that make a statement on display, at dinner parties and during events? Our wine labels come with custom options that can help make your wine or spirits packaging stand out.
Various studies also pointed out that the continuous increase in the amount of information reported on labels, whether mandatory or voluntary, may mislead consumers, especially for food characteristics that are more difficult to understand [23]. Consequently, providing too much information or information that leaves consumers confused may increase the search and information costs on the market.
Previous studies have also shown that attention to, and use of, nutrition and health information on the label can vary significantly, even with respect to the category of product [18]. In this regard, a very limited number of studies have analysed consumer interest in nutritional labels on alcoholic beverages, revealing some common findings [39,40,41,42,43]. In particular, these studies bring to light a clear information gap (a limited knowledge of the nutritional content of alcoholic drinks) and the strong interest expressed by consumers for the inclusion of nutritional information on the label of alcohol beverages. This evidence was also confirmed in wine-specific studies [44,45]. At the same time, some unexpected consequences from information disclosure have been highlighted. Paradoxically, consumers who have an incorrect perception (overestimated) of the calories, fat, and carbohydrates of an alcoholic drink, thanks to the availability of serving facts information, could increase consumption [40]. 041b061a72